Empowering individuality, creativity, and culture
Empowering individuality, creativity, and culture
Huda Beauty Releases the Ultimate “Icy Nude” Collection
Presenting frosty new shades.

SHEGLAM Unveils Limited Edition Blush for Breast Cancer Awareness Month
In partnership with the National Breast Cancer Foundation.

KAYALI’s “Silk Santal” is Back
After popular demand.

Byredo Releases The Ultimate Fall Fragrance
"Desert Dawn" is a place of solitude.

Carolina Herrera’s “Emerald Musk” Launches in the Region
Featuring Emirati talent, Marwa Alhashmi.

Asteri Beauty Collaborates with Sara Alnamlah
Reflecting the deep connection between Saudi traditions and the timeless beauty of women.

Ana celebrates “The Art of You”
Chef Nader’s new dishes meet the sensory artistry of perfumer Dominique Moellhausen.

Urban Decay Presents The “Face Bond” Foundation
Foundation, serum, and self-setting powder in one.

Aesop Launches “Virēre” Eau de Parfum
The brand's latest fragrance launch.

Guerlain x Pucci Collaboration Launches in the Middle East
Celebrating color in its most vibrant form.

Byredo Introduces The Matte Lipstick
A blend of experience and expression.

Charlotte Tilbury Releases The Exagger-eyes 28H Volume Mascara
The secret to 28 hour exaggerated volume and curl.

Gigi Hadid is Rabanne’s Global Ambassador
For Million Gold for Her.

The Region’s Summer Nail Trend: Bare, Nude, and White
The region’s it girls are redefining sophistication with this minimalist trend.

The Ultimate Guide to Huda Beauty’s Easy Blur Collection
Three steps to a filter-like finish.

Go-To Products for Glowy Summer Skin
10 carefully curated skincare essentials.

Acqua di Parma Releases its Latest Luxury Candle
Introducing The Chapeau!

Molton Brown Introduces “Rose Dune”
The label’s desert inspired fragrance.

SIMIHAZE BEAUTY’s SUN FLUSH is the All Over Face Tint Liquid Blush
A multi-use product for a natural, watercolour effect.

What Does An Aesop Summer Skincare Routine Entail?
As the summer sun intensifies, here’s a look at Aesop's skincare range to stay hydrated and protected.