Our Top 10 Lingerie Brands for Everyday and Special Days

Lingerie is one of those shopping categories that feels deceptively simple but is actually one of the hardest to get right. Some of us are hunting for all-day comfort, some want something sexy that actually feels wearable, and others are navigating fit challenges (whether that’s having a little more to work with or not having to think about it at all).

We’ve pulled together our current favourites. These are the brands that consistently deliver, whether you’re slipping into something soft and minimal for daily wear or reaching for a set that’s meant to be seen. To make things easier, we split them into two moods: “Everyday Basics”, the pieces you’ll rely on without a second thought, and “Dress to Impress”, when lingerie is the whole oufit.

From cult-loved global names to under-the-radar labels, these are the ones we think deserve a spot in every drawer. Each brings something different to the table, from comfort and beauty to sex appeal or simply great design.


Everyday Basics

CUUP

Dress to Impress

Fleur du Mal

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