Empowering individuality, creativity, and culture
Empowering individuality, creativity, and culture

HALLOWEEN DEbuts “My Wish” in the UAE
The fragrance is now available at L'Etoile and Debenhams stores.

AMIRI Introduces “The Pacific” Sneaker
Drawing inspiration from California’s coastal spirit.

Elamins is Dubai’s Latest Fashion Label
Drawing inspiration from the founders’ Dubai roots and Sudanese heritage.

Sotheby’s to Host First International Auction in KSA
Introducing “Origins”, Saudi Arabia’s gateway to global art and collectibles.

Introducing Repossi's Dynamic Blast Collection
Inspired by ethnological themes.

Berluti Jour Line Expands with Fall Essentials
Presents Jour Pillow and Jour Softy

Byredo Unveils “Mojave Ghost Absolu de Parfum”
Evoking strength and resilience.

A New Era of Glamour in TOM FORD Eyewear
Drawing from personalities of distinct charisma.

Origami has Relaunched in Jumeirah, Dubai
With new interiors and menu.

HUBLOT and Takashi Murakami Release Latest Drop
Unveiling the MP-15 Tourbillon Sapphire Rainbow.

Q RISING Launches Collaboration with Lagos Fashion Week
Presenting a month-long residency at luxury Lagos retailer, Temple Muse.

Stormzy Is Dyson’s Latest Global Ambassador
Delving into the life of a music icon.

Rolls-Royce Celebrates 60 Years of “Goldfinger”
Featuring extensively engineered bespoke elements.
Ariana Grande Stars in Swarovski's Holiday 2024 Campaign
Titled “Party of Dreams”.

Scotch & Soda Collaborates with Joe Jonas
A collection of playful flair with bold colors, striking prints, and luxe fabrics.

“L003 Neo Tech” Expands the Lacoste “L003” Line
Embodying freedom of movement.

Chic Le Frique Reveals its Floral Collection
Redefining autumn elegance.

RIMOWA Redefines Travel with the Olive Collection
Introducing the new colourway to the Distinct and Original Twist collections.

Missoni Brings Italian Glamour to DRIFT Beach Dubai
Unveiling Missoni’s first-ever Resort Club in Dubai.

XPENG Motors Debuts in the UAE
Marking the brand’s first entry into the GCC.