Empowering individuality, creativity, and culture
Empowering individuality, creativity, and culture

PUMA’s Speedcat Relaunch Lands in Dubai and Riyadh
Now available at PUMA stores, online, and at select retailers.

Andria Tayeh is Armani Beauty’s First Middle East BRand Ambassador
Marking a new era of elegance, authenticity, and cultural representation.

Yassmin Saleh unveils the “ANTIPODE” Collection
Where fluid drapery meets structured tailoring.

CYKLAR Introduces Perfume Oils
The collection includes oils inspired by the body cream best-sellers alongside five new evocative scents.

Louis Vuitton Introduces “Awakened Hands, Awakened Minds” High Jewellery Collection
Highlighting the maison’s continuous exploration of innovation in jewellery-making.

LOEWE Perfumes’ Greenhouse Arrives at Al Ain Oasis
Where fragrance, nature, and heritage blend in a multi-sensory experience.

Klekktic and Assembly Join Forces with New Showroom
Now open in Dubai.

Ariana Grande x Swarovski Capsule Collection Unveiled
With a worldwide launch on January 30, 2025.

Be Athletica Redefines Athleisure for the Modern Woman
From pilates to cafes.

The Kooks, Snow Patrol, Usher and More are Heading to Abu Dhabi
From April 18 to 20 at Etihad Park.

House of Hype is Set to Open in Dubai
Expected to launch in February 2025.

QASIMI debuts its AW25 Collection
In collaboration with Emily Karaka.

Karen Wazen Debuts Its First Belt Collection
Available in black and brown.

Jaeger-LeCoultre Unveils Collaboration with Abdalla Almulla
The redesigned boutique pays homage to the Vallée de Joux.

Alfardan Jewellery Celebrates Pearling Heritage
Introducing the “Oceanic Whisperers” collection.

Parfums de Marly Introduces “Valaya Exclusif”
An aura of powerful elegance.

Tashkeel Presents Maitha Hamdan’s Solo Exhibition

Sebago and Weekend Max Mara Present Co-Brand Collaboration
The start of a three-year co-branded collaboration.

The Lux Collective is Expanding to the UAE and More
Launching later this year.

Harvey Nichols – Dubai Unveils 'Wanderlust' for SS25
A curated edit.