Bratz x Jean Paul Gaultier Is as Extra as You’d Expect

Bratz® seem to be in their collaboration era and this time, they’ve teamed up with Jean Paul Gaultier for a limited-edition collector drop, and if it sounds chaotic on paper, the result is anything but. It’s exaggerated, high-concept, and exactly the kind of crossover that reminds you fashion doesn’t always have to take itself so seriously.

The collab sees Gaultier’s signature drama and Bratz’s unapologetic edge meet halfway in the form of a collector doll—starring Sasha, reimagined in two archival looks from the house of JPG. One is a velvet pink sculptural moment with a metal chain belt and glossy cleated heels. The other taps into nautical punk: think marinière crop tops, pleated tartan, and a sailor hat perched over waist-length blonde waves (a first for Sasha). It’s couture cosplay in the best way possible.

This isn’t Bratz’s first foray into the fashion space—but it might be its most ambitious. In the age of nostalgia-fuelled fashion and luxury-meets-lowbrow drops, this one lands with intention. It’s fun, it’s fearless, and it comes with all the tiny extras—mini fragrance bottle, faux fashion mag, and fold-out packaging—designed to make collectors feel like they’re in on something exclusive.

The doll is sold exclusively on bratz.com and jeanpaulgaultier.com. For anyone asking whether this collab is high fashion or high camp—the answer is yes.