Not traditional media
Not traditional media

Summer Fridays Launches Blush Butter Balm
In six shades.

Oakley Names Travis Scott Chief Visionary
With a new multi-tear partnership.

Platinum Dresses the New Arsenale by Venezianico
Bringing a heightened sense of refinement to the brand’s signature Arsenale model.

Gianvito Rossi SS25 Delivers Summer Elegance
Craftsmanship and durability.

ONORI Presents Pre-Fall Winter 2025
For women who lead with conviction.

Swarovski Launches Chroma Twist Collection
Built around circularity and sustainable innovation.

Dave Chappelle Returns to Abu Dhabi for One Night
This June 27.

Jude Redefines Minimalist Footwear
Founded by Jurgita Dileviciute and Denitsa Bumbarova.

Louis Vuitton launches the LV BUTTERSOFT Sneaker
With Callum Turner leading the campaign.

H&M Beauty Collaborates with CHupa Chups
A limited-edition beauty collection.

Glossier Teams Up with KATSEYE for the Launch of Lip Glaze
Just in time with their Gnarly glossy-lip performances.

YSL’s Le Vestiaire des Parfums is Inspired by Iconic Fashion
From the revolutionary tuxedo to the fluid lavallière.

Gentle Monster Introduces 2025 Pocket Collection
Including a standout collaboration with Bratz.

Gucci Launches New Bloom Parfum
A deeper, more intense interpretation.

Birkenstock and Maharishi Launch Terrain-Ready Collection
A sandal engineered for both performance and practicality.

PUMA Mostroverse Spotlights MENA Creatives
A visual and cultural exploration.

Aaron Taylor-Johnson is OMEGA’s Brand AMbassador
“I place significant value on relationships that are genuine and built on mutual passion and respect.”

Brunello Cucinelli Strips Back for High Summer
Blending traditional craftsmanship with contemporary ease.

COS Unveils its Summer Collection
From flowing summer dresses to tailored separates.

Google Partners with Gentle Monster for AI Smart Eyewear
A turning point for extended reality wearables.